Strategy | Branding | WEb design | growth

In my element studio

By Patty Louise Smit

We are a strategic led design studio specialised in creating brand identities, website design and marketing assets for wellness founders, entrepreneurs and start-ups.

CLients seen in

In my element studio - clients seen in Vogue magazine logo in black and white
In my element studio - clients seen in Women’s Health magazine
In my element studio - clients seen in Condé Nast Traveler Magazine
In my element studio - clients seen in Marie Claire Magazine
In my element studio - clients seen in Happinez Magazine

Our Services

At In My Element Studio, we offer strategy, branding, design and creative direction for wellness founders and mindful creators.

  • Brand Foundations Deep Dive

    Audience & Ideal Client Insight

    Problem–Solution & Market Fit Exploration

    Unique Value & Positioning Clarity

    Brand Strategy Blueprint

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  • Intuitive Visual Direction

    Logo & Symbol Development

    Full Visual Identity System

    Brand Voice & Messaging Essence

    Foundational Brand Assets

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  • Website UI & UX Design

    Squarespace Website Development

    Search Engine Optimization & Copywriting

    Social Media & Meta Pixel Integration

    Sign Up / Newsletter Integration

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  • Creative Campaign Strategy

    Meta Ads Creatives & Messaging

    High Converting Landing Page

    Lead Magnet Concept & Design

    Welcome E-mail & Automation Setup

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  • Customer Journey Design

    Creative Direction for Content

    Onboarding, Engagement & Retention flows

    Community Feedback & Referral

    CRM & Automation flow setup

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Connecting the art of design, the science of marketing, and the wisdom of mindfulness to create brands that feel grounded, meaningful and lasting.